New Year is the perfect pivot-point for reflection, thinking about what we do, but also for thinking forward to what we are going to be doing… a time for fresh starts!
And it’s a new beginning for the three of us at HERE + NOW as we consolidate a range of activities and work into one big super-charged agency for change. We’re ready to design, engage and curate with a renewed focus on people and place, and to pilot our ideas in UX for landscape architecture. But more on that later.
Putting people at the heart of the design of places is critical – would you ever design for a place without ‘consulting’ the site? Typically designers will survey and analyse in detail a site’s conditions to understand its characteristics, traits, systems, flows… so why wouldn’t we do the same to understand the needs, characteristics, potentials, resource, and dynamics of the people relating to a place? We’re interested in new methods for how we engage people in mainstream design processes, and hope to initiate and demonstrate an approach relevant for anyone working in the design and delivery of place-making.
At HERE + NOW we have strong principles rooted in the importance of understanding the ‘people’ layer of a place; it’s what makes for really meaningful design.
- UI: the user interface, is the space where interactions between humans and machines occur. You might call this, the 'digital landscape'.
- UX Design: or 'User Experience Design'; is the process of researching, testing, and iterative design processes that enable you to create that digital landscape in a way that makes it accessible, enjoyable and easy to navigate. This gives the user the best experience possible.
- What if we could learn from the relatively new fields of digital UX Design and translate some of the lessons learned and iterative user-centred methods from the digitally designed landscape to the physical designed landscape and places?